Wednesday, November 29, 2006
Organisation & Context Assignment
I really enjoyed to do this assignment, cause I could applyed the concepts about Internal and External analysis, in order to establish quality patterns and develop and improving the business' core competencies. I've used the bibliography below :
Journals:
Prahalad. C,K. and Hamel. G. (1990) ‘The core competence of the corporation. Harvard Business Review.
Srivastava, S.C. (2005) ‘Managing core competence of the Organization.’ Vikalpa. 30 (4).
Books:
Brennan, R. & Baines, P. & Garneau, P. (2003) Contemporary Strategic Marketing. China: Pal Grave MacMillan.
Chopra, S. & Meindl, P. (2004) Suply Chain Management – Strategy, Planning, and Operation. International Edition. USA: Prentice Hall.
Cravens, W.D. & Piercy, N.F. (2006) Strategic Marketing (8th Ed.) Singapore: McGrawHill.
Doyle, P. & Stern, P. (2006) Marketing Management and Strategy (4th Ed.) England: Prentice Hall.
Kotler, P & K.L Keller. (2006) Marketing Management, 12th Ed. Upper Saddle River, N.J: Pearson/Prentice Hall
Porter. M, (1985) Competitive Advantage – Creating and Sustaining Superior Performance. USA: The Free Press.
Websites:
Chinas’ Outlook report – Business monitor International – [online] URL: http://www.datamonitor.com/ [Accessed 23rd November, 2006].
China Country Profile – DataMonitor – December 2005. [online] – URL: http://www.datamonitor.com/ [Accessed 23rd November, 2006].
Global Data processing & Outsourced Services – Industry Profile [online] – URL: http://www.datamonitor.com/ [Accessed in 23rd November, 2006].
Internet Access in Asia-Pacific – Industry Profile – [online] – URL: http://www.datamonitor.com/ [Accessed in 23rd November, 2006].
The Market for Consumer Lifestyles in the USA. – Euro Monitor International [online] URL: http://www.datamonitor.com/ [Accessed 23rd November, 2006].
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