Digital Marketing Conference - Cambridge

I attended the Digital Marketing Conference in Cambridge on 10th July 2008. Speakers have presented the best practices and trends on E-marketing, mobile technology, mash-ups techniques, digital video, podcasting, blogs, online PR and web design tips.

The highlights of the event were:

- Dr Dave Chaffey's presentations. He gave to the audience excellent insights and tips for creating a customer-centric website, SEO, and how to use Google analytics effectively.

- Simon Bird from DotMailerdia who explained what Mash-ups stand for and how to use it. This is an innovative and creative way of using the internet to boost marketing intelligence for your compony.

If you don't know anything about digital marketing, I strong recommend you to have a look in this website and listen to the presentations, or just read through the slides. These skills and knowledge are indispensable for a serious marketing professional.

http://www.marketingconference.co.uk/

Fabio Oliveira